YouTube and NBC Partner
This is a big deal. From TV Guide:
Putting behind them their past squabbles over usage rights and such, NBC and YouTube, Inc., on Tuesday announced a partnership that will merge Peacock programming (e.g., the latest buzzworthy SNL digital short) with the user-generated content-based website. Says NBC Universal’s chief marketing officer, “[This] symbolizes what can happen when traditional marketing and new-media companies find common ground” — and tire of siccing lawyers on each other.
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